The
Vera Moda Spring 2012 ad campaign featuring Alexa Chung is the presenters
second for the brand following the Fall 2011 campaign. The Spring shoot took
place in Williamsburg, New York, which give the mood of the campaign that cool,
hipster vibe which Alexa is known for. Alexa is the perfect ambassador for the
chic and cheap fashion label, as she embodies the laid-back, easy-to-wear glamour
that their clothing represent. A few of the pieces from Alexa’s shop are
available to purchase from ASOS.com
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